Do women have different incentive prize preferences to men?

Do women have different incentive prize preferences to men?

Incentive Research Foundation analysed social science studies and conducted their own surveys to assess what form of incentive programmes work best for men versus what works for women.


Post-pandemic, as most workplaces have had to restructure the nature of home/life balance (either radically or subtly) and contend with budgetary constraints or work to regrow their business, employment engagement, retention, and satisfaction are more relevant than ever. 

We know from experience that incentives, recognition, and reward (IRR) play a large part in job retention. The US Incentive Research Foundation (IRF) looked at both academic studies and conducted its own research to assess what tactics worked better - tangible, non-monetary incentives, or cash rewards - among female employees versus males. 

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